Aethel

Descripción

Description

Aethel needed an e-commerce experience that reflected the meticulous care they put into their roasting process. We designed a highly tactile, immersive web experience focused on storytelling, wrapped in deep earth tones.

Cliente

Aethel Artisan Coffee

Sector

Food & Beverage

Servicios

E-Commerce, Branding

Plazo

10 Weeks

Plataforma

Web

Plataforma

Web

El reto

The Challenge

Differentiating the brand in a saturated coffee market while maintaining a premium, serious tone.

Differentiating the brand in a saturated coffee market while maintaining a premium, serious tone.

La solución

The Solution

We utilized large, high-resolution macro imagery of the beans paired with elegant serif typography and deliberate micro-interactions.

We utilized large, high-resolution macro imagery of the beans paired with elegant serif typography and deliberate micro-interactions.

Premium coffee e-commerce website displayed on a MacBook surrounded by ceramic cups, roasted beans, and brewing accessories.
Premium coffee bags displayed with roasted coffee beans, ceramic cups, walnut wood, and artisanal brewing accessories.
Handcrafted pour-over coffee brewing setup featuring a ceramic dripper, matte black kettle, and warm morning sunlight.

Resultados

+0%

+0%

Conversion Rate

0x

0x

Social Sharing

-0s

-0s

Load Time

Testimonio del cliente

Client Quote

"Our brand finally feels as premium online as our coffee tastes in the cup."

"Our brand finally feels as premium online as our coffee tastes in the cup."

Profile Picture

Marcus Thorne

Head Roaster

Profile Picture

Marcus Thorne

Head Roaster

Cuéntanos qué está pasando. No necesitas tener un briefing perfecto. Empezamos por el reto.

Cuéntanos qué está pasando. No necesitas tener un briefing perfecto. Empezamos por el reto.